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- [Student Interview] Dongwoo Jang (Geulgyeong 18) - Interview on Receiving the Alumni Association President's Award for O NEW
- 1. Hello, first, could you please introduce yourself? Hello? I'm Jang Dong-woo, a graduate of the 11th class of '25, August 2025. I passed the 59th Certified Public Accountant Examination and am currently serving in the military. I'm deeply saddened to be leaving this school I've loved, but I'm grateful for this opportunity to interview you. 2. I heard you received the Alumni Association President's Award for Academic Excellence/Research Excellence at the 2025 Commencement Ceremony. Could you please share a brief acceptance speech? I didn't expect much from the award, but I'm grateful for this honor. I'd like to express my gratitude to everyone who has been by my side throughout my college years, making this award possible. 3. I heard you graduated with excellent grades! Do you have any secrets or know-how for achieving such a good result? I think the only way to achieve this is to focus during class without worrying about what others think. I'm not an outgoing person, so I wasn't proactive enough to actively communicate with the professor before or after class. However, during class, I tried to answer the professor's questions to the best of my knowledge, and even when I didn't know the answer, I tried my best to think things through. Thanks to this effort, I was able to gain some recognition from the professor, and I was able to retain the material longer after class, which helped me study better. 4. Are there any on- or off-campus activities you participated in? Could you share some of your most memorable ones? My most memorable on-campus activity was iCORE. It was the first semester of the COVID-19 pandemic, so the fully online class system was unfamiliar, and I spent most of the semester with little interaction with professors or fellow students. During that dull semester, iCORE was the only in-person activity I had. Perhaps because of that, meeting with my group seniors and working on assignments was fun. Even though I was researching and writing reports day and night, the interactions and conversations between those activities are my most memorable memories from that semester. And, as I was contemplating my career path, I was able to seek a lot of advice from my seniors. Although the final outcome of the project wasn't great, the connections we made back then still carry on, and I still occasionally meet with alumni who are active in various fields. Some of you may be feeling pressured after hearing about the notoriety of the iCORE project in your first or second year. To those people, I'd like to tell you that while the project's results are important, the iCORE project is also a valuable opportunity for networking and broadening your horizons. 5. Is there a class you've taken that stands out in your memory? The most memorable class is Professor Joseph Kim's Business Communication. This class was the first time I realized how posture impacts others and how it can impact your words. It was a hands-on class where I got to stand in front of others, give presentations, receive feedback on my posture, and learn how to tell a story that engages others. I believe this class is essential for students who grew up in Korea, where the importance of presentation skills is relatively downplayed during school. This importance will be felt firsthand during job interviews. I believe it will be even more evident in future presentations and other situations in the workplace. Therefore, I encourage my juniors to consider taking an interest in business communication. 6. What are your future career paths and goals? I passed the CPA exam, but I haven't yet secured a full-time position, so I'm having a hard time deciding whether to pursue a career in auditing or deals. However, regardless of which field I start in, my long-term goal is to keep up with the times. Recent trends are rapidly changing, and the required skills are also evolving rapidly. The accounting industry doesn't seem to be much different. Therefore, I don't have a clear picture of my future yet. However, I will continue to study and develop new skills to avoid being left behind during this transition period. Ultimately, I hope to become a competitive professional long into the future. 7. Finally, if you have any advice for fellow business school students, please share it with us. If there's anything you're even slightly interested in, I encourage you to take on the challenge without hesitation. My only regret during college was my reluctance to participate in academic societies and on-campus programs. While it's great to actively participate in class and earn good grades, I think I realized too late that what you can gain from classes is only a fraction of what a university can offer. Therefore, I encourage you to participate in as many activities as possible during your freshman and sophomore years. I also encourage you to go on an exchange program if possible. While you might want to have a little more fun in your freshman and sophomore years, the kind of activities that will leave lasting memories become increasingly burdensome as the years go by (especially if you're studying for the civil service exams like me). Therefore, I encourage you to take on academic societies, exchange programs, and other extracurricular activities that spark your interest whenever you have some free time.
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- 작성일 2025-11-04
- 조회수 16
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- The 26th W-AMP (Welcome Advanced Management Program) overseas seminar in China was held. NEW
- Our university's W-AMP CEO program held an overseas seminar in China for three nights and four days from Thursday, October 16th to Sunday, October 19th. This overseas seminar, held with the largest attendance ever, was attended by 49 people, including W-AMP Distinguished Professor Oh Won-seok, Professor Emeritus Choi Kwan of the Graduate School of Business, and the 26th W-AMP alumni and their spouses. The seminar provided an opportunity to explore the world and foster communication among alumni. Visiting Jinan, Taean, and Qufu in China, the seminar provided an opportunity to delve into the thoughts and philosophy of Confucius, revered as the founder and sage of Confucianism. On the first day, we visited the Yellow River and explored its history as the birthplace of one of the world's four great civilizations. The main event of the seminar was a visit to the Three Dwellings of Confucius (Gongbu, Gongmiao, and Gongrim), reflecting on the history of Confucianism. We also visited Mount Tai, a sacred mountain revered as a divine mountain and where ancient emperors performed ceremonies, and enjoyed the beautiful natural surroundings. Every evening, all 26 W-AMP members gathered together to have dinner and chat, strengthening their friendships among themselves.
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- 작성일 2025-11-04
- 조회수 20
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- The 2025 SKKU-Waseda University Exchange Event was a great success.
- The Department of Global Management at the College of Business Administration successfully hosted the 2025 SKKU-Waseda University Exchange Event on Friday, September 26, 2025, at the Humanities and Social Sciences Campus of Sungkyunkwan University. The event was attended by 69 Waseda University students, 4 faculty members, and 66 Global Management students and 4 faculty members. This event aimed to broaden international perspectives and expand global networks through exchanges with Waseda University, a leading prestigious university in Japan. The one-day event, which began with a tour of the Samsung Innovation Museum (SIM), continued with a tour of the Sungkyunkwan University Humanities and Social Sciences Campus, two sessions of special lectures by professors, a dinner reception, and networking sessions. The program featured a diverse program encompassing cultural, academic, and interpersonal exchange. Global Business Administration students applied for each program individually, participating in the event. The dinner reception and networking sessions were mandatory, providing students with opportunities to strengthen their global communication skills. The first stop of the event was a tour of the Samsung Innovation Museum (SIM) in Suwon. The museum showcased the history of the electronics industry and showcased Samsung Electronics' key innovation initiatives. This provided the participating students with a valuable opportunity to experience and witness firsthand the history and technological advancements of Korean companies. Following the SIM tour, we moved to Sungkyunkwan University's Humanities and Social Sciences Campus for a brief campus tour. The tour was led by "Alimi," the department's promotional ambassador club. Participating students were given the opportunity to tour Myeongnyundang and Bicheondang, each in a group, to experience firsthand the university's history and educational environment. The following lectures were delivered by Professors Yongseok Kim and Younghan Kim. Professor Yongseok Kim spoke on "From Data to Decisions: AI's Evolution in Platform Business," while Professor Younghan Kim addressed "Investor Psychology." These lectures provided students, aspiring global leaders, with a variety of perspectives on the key considerations for decision-making in the modern business environment. In the evening, a dinner and networking session was held for students from both schools to connect and interact. Students freely introduced themselves and shared stories in groups, deepening their understanding of one another. After dinner, recreational activities and other activities further fostered camaraderie, concluding the event. Some students even continued to meet individually after the event. This event further strengthened students' global competencies and provided opportunities for practical international exchange. We plan to continue fostering future global talent through exchanges with leading universities around the world.
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- 작성일 2025-10-21
- 조회수 81
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- The 2nd Startup Ideathon was held successfully.
- - A two-day, one-night "Startup Ideathon" will be held to discover AI-integrated startup ideas. Sungkyunkwan University's College of Business Administration successfully hosted the "Entrepreneurship Ideathon" from Friday, September 26th to Saturday, September 27th, at the Natural Science Campus' Learning Factory (Industry-Academic Cooperation Center 85133). The event was co-hosted and co-participated by the 25th College of Business Administration Student Council (Haengun), the 40th College of Engineering Student Council (Sunggong), the RISE Business Unit, and Upstage, a partner company. This ideathon brought together students from the College of Business Administration and the College of Engineering to develop creative startup ideas using the latest AI technology, "Solar Pro2," and experience designing and presenting real-world business models. A total of 27 current and former students on leave participated. Through a special lecture by an Upstage practitioner, they learned practical applications of AI technology. Teams then planned and refined their business models over approximately 12 hours. This event was particularly significant in that it fostered interdisciplinary synergy through collaboration between business and engineering, while also strengthening student networking. In the presentation session, each team presented for approximately 10 minutes and received feedback from a panel of judges comprised of Upstage practitioners. Evaluation criteria included topic relevance, creativity, problem-solving skills, investment potential, and presentation delivery. The grand prize went to the team of Jeong Eun-ji (Management), Kim Hyeon-jin (Management), and Lim Su-jin (Mechanical Engineering), with their "AI-based Smart Handover System." They stated, "We received high praise for presenting a concrete solution that applied AI technology to solve real-world organizational problems. This result was all the more meaningful because it successfully integrated a management perspective with an engineering approach." The grand prize went to the team of Lee Dong-seong (Management), Kang Min-cheol (Mechanical Engineering), Kim Hyeon-jun (Quantum Information Engineering), and Kim Dong-hyun (Global Management) for their proposal, "SUPER TITLE: Transcendent Translation, Translating Even the Style of Subtitles." They stated, "We aimed to revolutionize the content consumption experience through a novel approach that uses AI to analyze not only translation but also the style of subtitles. It was a valuable experience, with everyone on the team developing ideas overnight." The Excellence Award went to the team of Kim Min-seon (Management), Kim So-hyeong (New Materials Engineering), Baek Yeon-seo (Mechanical Engineering), and Jang Yeon-seo (Management) for their project titled ‘Needs Home: Finding Your Perfect Home with AI.’ The grand prize winner received a prize of 1 million won and the Rise Industry-Academic Cooperation Group Director's Award, the grand prize winner received a prize of 500,000 won and the Upstage Grand Prize, and the excellence winner received a prize of 300,000 won and the Upstage Excellence Award. An official from Sungkyunkwan University's College of Business Administration said, "This startup ideathon was a meaningful opportunity not only to discover startup ideas based on AI technology, but also to foster convergent thinking through collaboration between students from the College of Business Administration and the College of Engineering." He added, "We will continue to expand our practical entrepreneurship education."
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- 작성일 2025-10-21
- 조회수 85
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- The Department of Business Administration successfully completed its second semester career concert for the 2025 academi
- The "2025 Second Semester Career Concert," hosted by the Department of Business Administration at Sungkyunkwan University, was a huge success, taking place on Wednesday, September 17th, from 1:00 PM to 5:00 PM in the Advanced Lecture Room (Room 90110) on the first floor of the International Building at Sungkyunkwan University. This event was designed to introduce current students to diverse work experiences and provide practical assistance in career planning through networking among alumni and juniors. About 90 students from the College of Business Administration and other majors attended the event, showing great interest. The alumni speakers included ▲Jongmin Lim (Business '16, Woori Bank Sungkyunkwan University Branch), ▲Hogyun Lim (Business '11, Attorney at Law at Hogyun Lim Law Firm), ▲Hyeyoon Lee (Business '15, HR at CJ CheilJedang), ▲Seohee Han (Business '11, Content Marketer at Supercell), and ▲Seongwook Hwang (Business '11, Microsoft Technical Sales), who shared their work experiences and career journeys. The speakers vividly shared their practical experiences in diverse industries, including finance, law, human resources, marketing, and technical sales, offering students practical advice and insights. The Q&A session that followed provided a meaningful forum for students to ask questions and share their concerns about career paths. Noh Yu-seung (Business '23), a student in the Academic Policy Department who organized the event, said, "I had a meaningful time planning and running this career concert, which provided practical assistance to current students in their career planning. Building on my experience with the first semester's career concert, I was able to prepare more smoothly and address any shortcomings, resulting in a satisfying event. I will continue to strive to plan and provide programs that benefit students." Ji So-young (Business '23), a student who participated in the event, said, "This career concert allowed me to develop a concrete picture of my future and career path, which had previously felt vague. The vivid experiences of current seniors were particularly helpful, and the Q&A session provided practical advice, giving me confidence in my career path. This event was a great motivator, easing my anxiety about job hunting and empowering me to move forward toward my clear goals." Through this event, the Department of Business Administration at Sungkyunkwan University strengthened the bond between alumni and juniors, and by sharing the alumni's field experience with current students, it provided an opportunity to enhance practical career planning skills. The School of Business Administration plans to continue operating various programs to support students' career development.
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- 작성일 2025-10-21
- 조회수 80
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- The 2025 Monash University Australia Delegation Visits the School of Business
- From Monday, September 22nd to Friday, September 26th, a delegation from the Monash Business School Global Executive MBA program in Australia visited Sungkyunkwan University. The delegation consisted of 24 people, including 21 students, three faculty members, and three staff members. The first day, the 22nd, began with a campus tour of Sungkyunkwan University, followed by a welcoming address by Professor Han Young-ji, Director of the Center for International Exchange. The program then progressed to a special lecture on Korean Economy & Society by Professor Moon Cheol-woo. The next day, on Tuesday the 23rd, a tour of the Hyundai Motor Company factory located in Asan, South Chungcheong Province was held, followed by a special lecture by Professor Han Young-ji titled Understanding Korea Through Its Consumers: Culture, Aspirations, and Trends. On Wednesday, September 24th, we visited the Australian Embassy in Gwanghwamun, Jongno-gu, Seoul, and toured with Ambassador Jeff Robinson. In the afternoon, we attended a special lecture by Professor Moon Cheol-woo titled "Corporate Strategies for Entering the Korean Market." On Thursday, September 25th, we traveled to Suwon, Gyeonggi Province, to visit the Samsung Innovation Museum and Rainbowbridge World. On Friday, September 26th, the final day of the program, the MBA students' Student Team Presentations concluded the program with great success. This visit raised expectations for international exchange and continued cooperation for the development of both institutions. Meanwhile, Monash Business School enjoys a high global reputation and is accredited by international business education accreditation bodies such as AACSB and EQUIS. Sungkyunkwan University's College of Business (Dean Jong-eun Lee) hosts this event annually to promote international exchange and foster ongoing cooperation between the two schools.
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- 작성일 2025-10-21
- 조회수 89
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- Jaehyuk Jeong, a business administration student, published a paper on financial engineering research.
- A paper titled "Artificial Financial Markets and Agent-Based Models," co-authored by Jaehyuk Jeong, a student in the Department of Business Administration at our university, was published in the Journal of Financial Engineering, a journal registered with the National Research Foundation of Korea (KCI). The paper was written under the guidance of Professor Dujin Ryu of the Department of Economics and Director of the Global Finance Research Center (GFRC) in the College of Economics, and in collaboration with Park Junyong, a field expert and representative of the Global Value Investment Research Association (an external researcher at the GFRC). This study systematically organizes the development and application of artificial financial markets through bibliometric analysis and literature review. Based on an agent-based model, it analyzes research trends and demonstrates how testing high-frequency and algorithmic trading in artificial financial markets is becoming a tool for financial investment and policy decision-making. Furthermore, it suggests new directions for understanding and utilizing artificial financial markets across various academic and practical fields. Jaehyuk Jeong, a business administration undergraduate, said, "As a business administration undergraduate, I didn't have any seniors or juniors who had written papers. I thought that only professors or PhD graduates could write papers. However, my perspective changed after attending a special lecture by Professor Ilia Bouchouev of New York University, who was invited to Professor Ryu Doojin's WAVE class on financial derivatives. Professor Bouchouev served as the head of the global investment division on Wall Street and has written numerous practical and policy papers based on his practical experience in finance and the investment industry. Registering as a researcher at GFRC allowed me to receive advice and assistance from various financial experts at home and abroad, and to conduct my research." The publication information of the paper is as follows. Jeong Jae-hyeok (1st), Ryu Du-jin (corresponding), Park Jun-yong (joint). 2025. Artificial financial markets and agent-based models: A literature review and bibliometric analysis. Journal of Financial Engineering, Vol. 24, No. 3, pp. 173-193.
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- 작성일 2025-10-21
- 조회수 0
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- [Student Interview] Interview with Petersen Jakob Yung (Geulgyeong 21), a student at emlyon Business School, who is purs
- 1. Please introduce yourself. My name is Jakob Yung Petersen. I was born in Iksan, but I grew up primarily in Denmark. During my undergraduate studies, I had the opportunity to study in three countries: England, France, and Korea. In 2023, I joined SKKU as one of the first four students in the new dual degree program between Emlyon School of Business and Sungkyunkwan University. 2. Why did you choose the dual degree program and study in Korea? What initially drew me to this program was the opportunity to experience a completely different academic and cultural environment. Over the past several years, I've lived and studied in several European countries and have also worked in both the UK and the US. Therefore, the opportunity to challenge myself in a completely unfamiliar environment and deeply immerse myself in Korean culture was incredibly appealing. Also, growing up in Denmark, I had little connection to Korea, so the opportunity to reconnect with my roots and culture was a crucial factor. And I felt there was no better place to experience this than college. Had I simply come to Korea for work, I don't think I would have had the same experience. 3. What were your first impressions when you first came to Korea and Sungkyunkwan University? Arriving in a new country can be a daunting task, as countless impressions come rushing in all at once. Fortunately, I'd visited Seoul before, so I wasn't overly overwhelmed. To be honest, the first few weeks were so chaotic that my memory is almost a blur. My biggest thought back then was, "I should have studied Korean harder." In particular, the sheer size of the campus felt overwhelming to me. In Paris and London, I'd only studied in buildings scattered throughout the city, so experiencing a single, large campus like Sungkyunkwan University was my first experience. I even got lost on my first day and ended up in the wrong classroom. :'-( Thankfully, I had two wonderful buddies, Dan and Vini, who helped me with everything from setting up a cell phone account to banking, course registration, and even finding good restaurants near campus. Thanks to them, I was able to adapt quickly. I'm also incredibly grateful to the International Exchange Center and the GBA administration office for their help. 4. Please tell us about your experiences studying in Korea (differences compared to Europe, such as classes, professors, and classmates). Classes in Korea have always been very supportive, and I've had many opportunities to explore my interests beyond the curriculum. For example, I was able to deepen my academic knowledge in finance by participating in a professor-doctoral seminar hosted by Professor Oh Ji-yeol and by attending the SFS Cavalcade conference held at our university. Furthermore, through the I-Core program, I was able to gain new perspectives by visiting P&G headquarters. In class, the difference in classroom atmosphere was most striking. Korean classes were much quieter than the European ones I was used to. Some friends even say I still feel like I've never attended school in Korea. However, during group projects, I was always impressed by the diverse perspectives and knowledge of GBA students. In particular, in the I-Core program, we were able to combine our different majors and interests to produce high-quality reports. 5. What was your daily life like in Korea? It's hard to explain briefly. Looking back, it seems like a lot has changed over time. My first semester wasn't easy, to be honest. I was 8,006.39 kilometers from home, and the time difference was a whopping seven to eight hours. I've lived in many countries, but this time, the distance was much greater, making it difficult to adjust. Adapting to a new environment and making friends is always difficult. However, after starting club activities, I met many great people and established a daily routine. Participating in the Racket Challenge, a school badminton club, in particular, left me with fond memories. I enjoyed spending my days competing and participating in exchange matches with other universities. Now, Seoul feels like my "second home." I've made many precious memories with my friends, and I hope to cherish them for the rest of my life. 6. What difficulties did you experience while living in Korea and how did you overcome them? Many foreigners say the biggest challenge they face is the language barrier. I also had some difficulties at first, but it wasn't a major issue when I started working with the GBA students. While the students were initially shy about speaking English, we were able to communicate smoothly by mixing Korean and English. The biggest challenge for me was actually the cultural expectations and differences. Although I'm of Korean descent, my way of thinking and acting was very different from my Korean counterpart. Professor Oh Jong-min once joked, "When you first came here, you waved, but now you bow your head in greeting." It took time to understand how to express opinions, reach agreements, and the hierarchical structure of school and society. However, thanks to the help of many good Korean friends, I gradually became accustomed to it. 7. What was your most enjoyable experience in Korea? I enjoyed the balanced experience of cultural (re)connection and academic growth. But the most enjoyable part was experiencing Korea's unique university culture firsthand. My Korean friends always invited me along, so I was able to experience everything: festivals, FM shows, second and third rounds, karaoke, and more. Even the memories of cramming at a 24-hour cafe during exam periods enriched my time. 8. What kind of growth do you think this experience has brought to you? I believe it has brought me a much more comfortable life than I ever imagined. Adapting to a country on the other side of the continent, where I didn't speak the language or know anyone, was the most difficult, but also the most valuable challenge. Thanks to it, I was able to build meaningful relationships across diverse cultures. Academically, studying in various educational systems allowed me to cultivate a multi-perspective perspective on issues. This experience allowed me to personally experience the importance of a global mindset and, I believe, has fostered the ability to adapt more flexibly to unfamiliar environments. 9. What advice would you give to students who want to apply for this program? If possible, I strongly encourage you to expand your horizons beyond your borders. A dual degree is a unique way to do so. While exchange programs are certainly beneficial, staying in a country for two years, rather than just one semester, allows you to truly experience local life and naturally avoid the "internationalization phenomenon." The most important thing is to embrace the experience with an open mind. While language and cultural missteps are inevitable, you need to learn to laugh them off. Those moments are truly part of learning. 10. Is there anything you would like to say to the Sungkyunkwan University GBA students and Korean students who participated in the program? I'd like to express my gratitude to all the students I've studied and lived with over the past two years. Thank you for always being there for me, whether it be during class, during meals, or even studying late into the night. I hope to continue our relationship and look forward to seeing you again someday.
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- 작성일 2025-09-19
- 조회수 186
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- SMU BFI Case Jame 2025: Four students from our university participated and won second place.
- On August 30th, Singapore Management University (SMU) hosted the "BFI Case Jam 2025," a highly enthusiastic student event. Four students from SMU participated in the event: Jang So-eun (Global Management '22), Yoo Da-hyun (Global Management '24), Lee Soo-min (Management '23), and Cho Hoon-jung (Management '22). Jang So-eun (Global Management '22) won second place, demonstrating outstanding achievement. This program was designed to allow students to deeply immerse themselves in real-world business problems and cultivate the growth strategies, entrepreneurial spirit, and corporate sustainability capabilities necessary for a rapidly changing world. It also provided a valuable platform for participants to fully demonstrate their business analysis and problem-solving skills. This program involved participants randomly assigned to teams of five, who discussed and explored business cases presented that day. Collaborating with unfamiliar team members in unpredictable circumstances provided participants with an opportunity to gain exposure to diverse perspectives and recognize the importance of collaboration. The program required participants to focus on solving complex problems that could arise in real-world businesses within a short period of time, requiring exceptional time management and flexible communication skills. The BFI Case Jam 2025 rewarded outstanding teams with cash prizes and internship opportunities with corporate sponsors, encouraging the participants' efforts. In particular, direct mentoring from industry experts and business leaders significantly contributed to students developing practical skills needed in the field and gaining deep insights into the business world. Participants who demonstrated outstanding performance were even offered opportunities leading to internships and full-time employment, providing valuable foundations for the students' futures. Yoo Da-hyun (Global Management '24), a student who participated in this competition, said, "I applied to experience the real world in Singapore, a financial hub. The competition involved randomly assigning teams on the morning of the day and solving a problem for a family-run business within five hours. Given the short timeframe, time management was crucial. Collaborating with newcomers was also a valuable opportunity to test my communication skills. It was my first time, so it felt unfamiliar, but it was an opportunity to broaden my horizons. Although I didn't win an award, I made valuable connections and learned a lot. It was a particularly meaningful experience, allowing me to experience cross-departmental collaboration in a real company and short-term projects at a consulting firm. On the day of the competition, Professor Dr. Kenneth Goh encouraged me, saying, "Sometimes, doing 80% now is better than doing 100% later." Thanks to him, I was able to focus more on the competition, and I plan to continue to challenge myself and grow through this experience."
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- 작성일 2025-09-12
- 조회수 232
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- Elsevier Chairman Young-Seok Ji (Professor Emeritus of the College of Business Administration) to Host a Special Lecture
- The School of Business Administration hosted a special lecture by Elsevier Chairman Young-Seok Ji. On Wednesday, August 27, 2025, at 10:00 AM, the College of Business Administration (Dean Jong-eun Lee) invited Young-seok Ji, Chairman of Elsevier (a distinguished professor at the College of Business Administration) and Chairman of the global publishing company Elsevier, to a special lecture on the topic of “The Era of the 4th Generation University and International Cooperation Strategy” in Lecture Room 33203 of the Business Administration Building.
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- 작성일 2025-09-09
- 조회수 0




