Domino Pizza X SKKU GBA Industry-Academic Cooperation Contest
- bizskk
- Hit1212
- 2023-05-23
Sungkyunkwan University's Department of Global Business Administration held an Industry-University Cooperation Contest with Domino Pizza for a month from November 4th (Fri) to 30th (Wed). This contest was held under the theme of Proposing Marketing Strategies for MZ Generation in 3 categories. The contest started with application for participation, followed by a kick-off meeting, preliminary rounds, announcement of results, final announcement, and awards ceremony.
69 people(19 teams) applied for the preliminary round, and a total of six teams advanced to the finals. Kang Myung-koo, head of Domino Pizza's brand strategy team, and Kim Kun-woo, head of affiliated marketing team, participated as judges at the final announcement and awards ceremony on November 30(Wed). After 15 minutes of presentation for each team, questions and answers with the judges continued. The awards ceremony was followed immediately, and the awards ceremony was attended by Oh Kwang-hyun, chairman of Domino Pizza, Ahn Hee-joon, president of the College of Business, and Jang Young-bong, head of Department of Global Business Administration, to announce the winners.
Chairman Oh Kwang-hyun, whose alma mater is Sungkyunkwan University, said, "As expected, performed well like Sungkyunkwan University students, I believed that various ideas could come from students. I am grateful to the students for thinking about the topic from a different perspective." He said.
Ahn Hee-joon, president of the College of Business Administration, said, "First of all, I am very grateful to Domino Pizza for providing good opportunities for students. It is important to learn theoretically, but doing various activities with companies will also be of great help in career decisions and various aspects in the future. If you have such an opportunity, don't hesitate to challenge." he said.
In this contest, the 'Domidno' team, which includes students Kim Sang-hyun, Lee Chae-won, Park So-young, and Byun Ye-bin, won the grand prize, ‘Ohdowan’ team, which included Kim Hye-eun, Park Yu-jin, Yoon Seo-hee, and Jeong Chan-young, won the first prize, and ‘Engel 300’, which included Kim Min-kyung, Lee Chae-rim, and Lim Seol-ah, won the excellence prize.