Korean Marketing Association(Chairman Prof. Han Sang-man) held 2020 Spring Academic Conference.
- 경영대학
- Hit563
- 2020-08-05
Korean Marketing Association held 2020 Spring Academic Conference on 27 June(SAT) at Kyungbuk University. The conference is the first of its kind to be held in Daegu, where struggled with COVID19, and was held under the theme of "Digital Innovation," which rapidly emerges as the Next Normal after the Corona.
In this Spring Conference, Hong Bong-sung, CEO of Lina Life Insurance, who has achieved the highest growth in the insurance industry through customer-centered management and innovative new product development over the past 10 years and has established the Lina Jeonseongi Foundation to carry out steady social contribution activities, was awarded the Korea CEO Grand Prize.
In addition, the Daegu-Gyeongbuk Design Center, which contributed to enhancing the core competitiveness of small and medium-sized enterprises by enhancing their design capabilities, and Mario Outlet, who transformed Guro Digital Complex into a mecca for fashion distribution, were awarded the Korea Marketing Frontier Award.
Founded in 1985, the Korea Marketing Association is the nation's largest marketing-related association with 1,000 members.