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GBA News

2023 Global Camp Program in Hong Kong
2024-07-18
Global Business Administration(GBA) operated the 2023 Winter Global Camp in Hong Kong from January 29th (Monday) to February 2nd (Friday), 2024. The camp lasted 4 nights and 5 days, with a total of 24 participants (19 students, 4 professors, and 1 staff member). The Global Camp is a signature program of the Global Business Administration, aimed at enhancing students' global competencies through firsthand experiences in global business environments and opportunities for cultural and academic exchanges with students from overseas universities. During 2023 Global Camp, the delegation visited two universities. On January 30th (Tuesday), delegation visited the Hong Kong University of Science and Technology (HKUST) and attended a lecture by Professor Koh Tat Koon on the topic "Can Generative AI Threaten College Education?" The lecture discussed the limitations and rapid advancement of generative AI, and provided an opportunity to discuss the attitudes and skills necessary to adapt to the impending industrial transformations driven by AI development. Following the lecture, there was a networking dinner session with HKUST students, where they participated in quizzes about each university's history and mission, as well as the cultures (songs, food) of both countries, allowing for a deeper understanding of each other. On January 31st (Wednesday), at The Hong Kong Polytechnic University (PolyU), the delegation attended a finance lecture on international accounting issues, the current state of Hong Kong's financial market, and the fintech industry. This provided an opportunity to learn about the background of Hong Kong becoming Asia's financial hub and the impact of China on Hong Kong's industries. Following the university visits, they explored the financial industry through visits to two global companies. On January 31st (Wednesday), they visited Ernst & Young (EY), where they learned about the differing roles of consultants across in-house consulting, consulting firms, and accounting firms, as well as the competence needed to be a successful consultant. On February 1st (Thursday), they visited Bloomberg, where they were introduced to the company's ESG management philosophy, the qualities required to specialize in research roles, and case studies and information on maximizing business efficiency using Bloomberg Terminal. Above all, the event that many students mentioned as being particularly motivating was the meeting with the Hong Kong Alumni Association. On January 31st (Wednesday), the delegation met with alumni currently working in Hong Kong. They learned from the experiences and cases shared by their seniors regarding overseas employment opportunities and career development abroad, and had valuable networking time. Global Business Administration plans to continue running this program in the future to further enhance students' global competencies.

2022 Global Camp Program in Singapore
2024-07-18
Global Business Administration operated the 2022 Winter Global Camp in Singapore from February 6th to 10th, 2023, spanning 4 nights and 5 days with a total of 25 participants (20 students, 4 faculty members, and 1 staff member). The Global Camp is a program aimed at enhancing students' global competencies through experiences in global business environments and providing opportunities for cultural and academic exchange with international university students. The program had been suspended since 2019 due to COVID-19 but resumed and was successfully conducted in the academic year 2022. During this period, the delegation from the Department of Global Business Administration visited major universities and esteemed corporations. First, on Tuesday the 7th, they visited Singapore Management University (SMU), where they attended a lecture by renowned investment expert Jim Rogers, learning about the mindset necessary for an 'investor.' They also attended a class by Professor Mark Chong from the Business School, which enhanced their understanding of how various brands achieve industry dominance through storytelling. The final agenda at SMU was a networking session with SMU students, during which they could perceive the significant influence of the Korean wave (Hallyu) and engage in candid conversations about their academic and career development concerns. On Thursday the 9th, they visited the National University of Singapore (NUS) and attended a lecture by Professor Seong-Yong Um titled "Digital Innovation and Business Analytics in Singapore" providing them with an opportunity to learn about the importance of data collection, management, and application skills as business students. they also explored esteemed companies to aid in their career development. At SGX, they learned about the role of the stock exchange and the advantages of developing a career abroad. During their visit to BlackRock, they gained insights into the future of the ESG sector and the importance of G-governance. At Johnson & Johnson, they engaged in case studies, allowing them to analyze data and derive solutions using diverse background knowledge, which highlighted the importance of logical and strategic value judgment. Global Business Administration plans to continue running this program in the future to further enhance students' global competencies.

2024 SKKU-CityU Successful Exchange Event
2024-06-17
On Wednesday, May 22, 2024, the Department of Global Business at the Business School hosted the 2024 SKKU-CityU Exchange Event at the Humanities and Social Sciences Campus. The event included 20 students and 3 faculty members from City University of Hong Kong (CityU), along with 5 students and 2 faculty members from the Department of Global Business. The event began with a campus tour led by Global Business ambassadors. The tour provided an opportunity for CityU students to learn about the history and current status of Sungkyunkwan University (SKKU). Wearing traditional Confucian scholar attire, participants visited historical sites on campus, helping CityU students to understand the educational ideology and philosopy of SKKU. Following the tour, Seol Ji-yoon, class of 2018, gave an introduction to the university and the department. She highlighted the diversity and uniqueness of the academic and extracurricular programs offered by the Department of Global Business. Additionally, she informed CityU students about various programs available at SKKU, such as exchange programs and the International Summer School/Winter School (ISS/WISE), expressing hope for future meetings at SKKU. The event concluded with a special lecture by Professor Kim Young-han on "The Face and Voice of Risk: Behavioral Finance Application of AI." This session provided an engaging opportunity to learn about interesting approaches to utilizing AI in the field of finance. Both schools agreed to discuss further ways for deeper academic and cultural collaboration in the future.

The 2024 Pre-University Program for the Department of Global Business
2024-06-17
The 2024 Pre-University Program for the Department of Global Business, the first official event for all new students, was held over two days from Thursday, February 22 to Friday, February 23, 2024. This year's program was conducted in a hybrid format (online and offline), with most freshmen from the class of 2024 attending in person despite the cold weather, allowing them to spend time with their peers and receive important information. On the first day, February 22, the program began with an introduction from the pre-university assistants and a welcome message from professor Oh Jong-min, the chair of the Global Business Department. Professor Oh Jong-min greeted the new students by saying, "There are many alumni from the Global Business Department who are excelling in various fields. I hope you will take advantage of the diverse programs and experiences offered by our department to choose the career path you desire." Following this, the new students introduced themselves in 30-second intervals to get to know each other. After the introductions, they shared a meal at designated locations to get to know each other. In the afternoon, there were sessions designed to provide useful information from senior students about navigating university life, known as the "Global Business Guide" session, and special lectures from seniors. Jung Jae-eun, a pre-university assistant, led the "Global Business Guide" session, providing useful information about the school and department websites for necessary announcements, an introduction to the campus facilities, and transportation options. Following this, Kim Ji-min, another pre-university assistant and senior student, gave a special lecture about various aspects of university life, including clubs, academic societies, and major courses within the Global Business Department. She emphasized the various activities available to the freshmen and different learning opportunities. Subsequently, the administration office provided an overview of essential academic systems that all new Sungkyunkwan university students should know, including registration, leave of absence/return procedures, graduation requirements, and scholarship programs. The last event of the first day was the introduction of student clubs, which garnered significant interest from the freshmen. Representatives from the student council and various department clubs promoted their activities and recruitment schedules. On the second day, February 23, the program began with a special lecture by Professor Kim Young-han. As a finance professor in the business school, Kim Young-han shared insights and activities of alumni to help students start their 20s on the right foot. Following the lecture, students spent lunch time getting more comfortable with each other, having moved past the initial nervousness In the afternoon, there was a session on course registration guidance and a timetable planning Q&A, essential for new students who were about to experience the course registration process for the first time. Pre-university assistants and current students provided explanations, helping freshmen plan their schedules and prepare for the upcoming course registration without any issues. After a short break, there were special lectures from students who had experienced dual degrees, double majors, and exchange programs. Byeon In-gyu, currently at Indiana University's Kelley School of Business for a dual degree, shared information about the partner school, application procedures, and reasons for choosing a dual degree Lee Chang-jin, who led the double major lecture, explained the advantages and information about double majors, while also sharing his own university life stories to keep the session engaging Kim Seo-ha, who conducted the exchange student lecture, explained the exchange student program and its preparation process. She also shared her experiences in classes, campus life, and travel during her exchange, encouraging students to consider this opportunity. Lastly, Park Jun-ho, who was a freshman last year, shared his experiences with first-year major courses. He provided details on the types of courses, how to approach them, and offered guidance to students who might feel overwhelmed by the university studies. The two-day program concluded with a prize draw and a closing ceremony. Prizes were distributed to energize the students after the packed schedule, and the pre-university assistants and administration office expressed their gratitude to the students. The event ended with a group photo and the distribution of souvenirs, marking the end of the Pre-University Program.

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