For more details on the courses, please refer to the Course Catalog
| Code | Course Title | Credit | Learning Time | Division | Degree | Grade | Note | Language | Availability |
|---|---|---|---|---|---|---|---|---|---|
| CON5011 | Advanced Analysis of Consumer Needs | 3 | 6 | Major | Master/Doctor | 1-4 | Consumer Science | - | No |
| Understand the levels of consumer needs and the appropriate methods for each level of consumer needs and extend the knowledge and skills for eliciting consumer needs with newly developed human-centered design research methods in order to enhance the abilities of consumer-oriented NPD (New Product Development). | |||||||||
| CON5013 | Advanced Analysis of Consumer Types | 3 | 6 | Major | Master/Doctor | 1-4 | Consumer Science | - | No |
| Understand various ways of classifying consumer types with various perspectives and examine demographic, psychological, behavioral, economical, and cultural characteristics of each type of consumers classified with each perspective. | |||||||||
| CON5015 | Advanced Household Financial Management | 3 | 6 | Major | Master/Doctor | Consumer Science | - | No | |
| Based on understanding the fundamentals of platform economy and the role of consumers as a provider and buyer, evaluate current platform economy, and pursue improvement of platform economy in terms of economic well-being of prosumers. | |||||||||
| CON5019 | Consumer Science Independent Study | 3 | 9 | Major | Master/Doctor | 1-8 | Consumer Science | - | No |
| Practice a research procedure focusing on the issues in consumer sciences and publish a journal paper. | |||||||||
| CON5022 | Advanced Consumer Competency Development | 3 | 6 | Major | Master/Doctor | 1-4 | Consumer Science | - | No |
| Analyze consumer competency levels of various consumer groups to design appropriate consumer competency development programs. | |||||||||
| CON5025 | Advanced Global Consumer Policy | 3 | 6 | Major | Master/Doctor | 1-4 | Consumer Science | - | No |
| This course deals with global consumer issues and trends in consumer policy and seeks to develop effective consumer policies to solve consumer problems. | |||||||||
| CON5100 | Advanced Individual Research III in Consumer Science | 3 | 9 | Major | Master/Doctor | 1-8 | Consumer Science | - | No |
| This course is designed to enhance graduate students’ research capability. Under the academic advisor’s instruction, students will conduct research and write a manuscript. Students taking this course are required to take the same course at least twice to publish a manuscript in a KCI journal or submit it to a SSCI journal. | |||||||||
| CON5101 | Advanced Individual Research IV in Consumer Science | 3 | 9 | Major | Master/Doctor | 1-8 | Consumer Science | - | No |
| This course is designed to enhance graduate students’ research capability. Under the academic advisor’s instruction, students will conduct research and write a manuscript. It is mandatory for students taking this course to publish a manuscript in a KCI journal. | |||||||||
| CON5102 | Advanced Individual Research V in Consumer Science | 3 | 9 | Major | Master/Doctor | 1-8 | Consumer Science | - | No |
| This course is designed to enhance graduate students’ research capability. Under the academic advisor’s instruction, students will conduct research and write a manuscript. It is mandatory for students taking this course to submit a manuscript to a SSCI level journal. | |||||||||
| CON5103 | Studies in Consumer Purchasing Channels | 3 | 6 | Major | Master/Doctor | Consumer Science | - | No | |
| In light of the rapidly advancing distribution market due to the Fourth Industrial Revolution, we analyze the evolution of consumer purchasing channels and examine the characteristics of each type. Additionally, we explore relevant consumer behavior theories and research trends. | |||||||||
| CON5104 | Introduction to Big Data Processing | 3 | 6 | Major | Master/Doctor | Consumer Science | - | No | |
| This course provides a basic understanding of Big Data processing framework called Apache Hadoop, and examines MapReduce which is an integrated parallel computing technology related to scalability, resource utilization, job scheduling, and task re-execution. | |||||||||
| CON5105 | Natural Language Processing for Consumer Science | 3 | 6 | Major | Master/Doctor | Consumer Science | - | No | |
| This course provides advanced big data analysis such as text mining, opinion mining, and social network analysis. Specifically, we will examine (1) text mining which is able to find out valuable and meaningful information by searching into patterns or relations from non-formal text data in natural language, (2) opinion mining which is able to get people’s review or evaluation from some items, people, issues, and events, and (3) social network analysis which is able to figure out consumer’s behavior and patterns by analyzing posting text and users on social media. | |||||||||
| CON5106 | Consumer Trend and Qualitative Research | 3 | 6 | Major | Master/Doctor | Consumer Science | - | No | |
| This course, drawing upon insights into the market environment and diverse consumer cultures, employs qualitative methods to analyze the characteristics and shifts in consumption trends, fostering the ability to identify and pursue new market opportunities. | |||||||||
| CON5107 | Consumer Sovereignty and Consumerism | 3 | 6 | Major | Master/Doctor | Consumer Science | - | No | |
| This course delves into the importance and historical progression of consumer sovereignty and consumerism, aiming to understand their current state and anticipate their future direction. | |||||||||
| CON5108 | Consumer Behavioral Finance Research | 3 | 6 | Major | Master/Doctor | 1-4 | Consumer Science | - | No |
| Based on the behavioral economics theory, understanding the consumer’s financial decision making patterns and seeking effective measures to reduce errors while enhancing rartionality in financial decision making. | |||||||||